How to use Business Model Canvas in a supply chain context

by Strategy, Supply Chain

The Business Model Canvas (BMC) presented in the book Business Model Generation (Pigneur & Osterwalder, 2010) is a key framework to develop robust business models that maximize value creation. It is also a powerful approach to analyze the competitive positioning of suppliers in addition to the value they can generate.

Before the implementation of a sourcing strategy, it is essential to understand the marketplace, the suppliers, their strengths and weaknesses, and the various alternatives that can lead to the optimization of the spend and the operations.

In this context, using the Business Model Canvas can be very useful. It provides to procurement teams a strategic perspective on the market and a complete vision on the supply chains involved.

On the blog of the creators of the BMC, they present how to use the framework with a supply chain perspective. To learn more: Map Your Business Model Network

Read more: Innovation and Supply Chain

Combining Strategy and Innovation

Combining Strategy and Innovation

Capturing the essence of our customers’ (or prospects’) needs and jobs-to-be-done (JTBD) enables us to develop new innovation opportunities. Combined with the transformation of our business models, this allows us to have maximum impact on value creation and the development of a competitive advantage.